Most browsers offer up a different type of browsing experience through their Private/Incognito Window option. Basically, these options are designed to stop the browsers from saving information from the websites you visit. Yes, that sounds sort of shady, I agree, but let me give you some other perspectives.
Browsing the Internet in incognito mode can help protect your privacy, especially when using a shared computer. Websites you visit in an incognito window aren’t saved in the browser history, whether you find them through a search engine or type their URL directly in the address bar. No matter how frequently you visit a specific website in incognito mode, it will never appear in Chrome’s list of most visited websites on the new tab page. Instead, its URL will automatically complete when you begin typing it into the address bar. Similarly, a history of downloaded files and search queries will not be stored, although any files you downloaded will remain on your hard disk in the location where you saved them.
The user will create cookies during an incognito browsing session. After usage, the user closes the window, meanwhile automatically deleting the cookies. Incognito mode is ideal if you’re concerned about the security of your personal or business accounts. In addition, this model is valuable when using shared or public computers. Even if you forget to sign out of service, the sign-in cookie will no longer be active after you close the incognito window, preventing anybody from unintentionally or maliciously accessing your account.
The browser does not share cookies between regular and incognito windows in Chrome. Therefore, you can use the incognito window to log in to a second account on any website without logging out of the first one. So, for example, you could open an incognito window and log in to your work Gmail account while still logged into your account in a standard window. Similarly, if a friend comes to visit and wants to check his Facebook account quickly, you can open an incognito window for him to use, so you don’t have to log out of your account.
Although browsing the Internet in incognito mode increases your privacy and security, it doesn’t wholly prevent you from being tracked. All it does is avoid information about websites you’ve visited from being saved. For example, if you log in to a Google account in an incognito window and then perform a search, that search will be in your account unless you have paused your Google Web history tracking. Similarly, websites that track information about you while you browse will sometimes still be able to do so, depending on their method. If your Internet provider follows what pages you visit, it will be able to do so whether you use incognito mode, as will viruses, keyloggers, and other malicious programs.